When you attend SDCC there is a special mysticism in the air. No, not just the wafting smell of some unbathed fanboy, but a general consensus amongst thousands of people that we are witnessing something special. When the lights go down and exclusive footage is shown we are seeing something no one else has seen. Then you look to your right and some dick head has his iPhone out and is trying to record the footage. He later posts the footage to youtube for others to see. There are a few reasons why this is a stupid stupid move.
Another reason recording and publishing the exclusive footage to the net is a terrible idea is because eventually the studios will stop bringing it. Listen, they cut specific footage to get fans excited. They don't have to do it. They could just roll out a trailer we've already seen. They do it to generate interest, but they can always refrain from bringing footage and just roll out cast and crew instead. Then SDCC will be nothing more that a Star Trek convention with stars talking about what they've done, but never showing us any footage.
The Walking Dead" panel. Listening to the cast, crew and creative team talk about making the series was very interesting, but when the lights went down and exclusive footage was shown, you could tell something very awesome happened with the crowd. Every single of them knew they had seen something special. Seriously goosebumps. The series looks spectacular and the footage shown made a believer out of the entire room. Now I've seen a few sites have posted a shaky version of the footage and they should be ashamed. The iPhone capture looks horrendous and goes against everything we know to be right. Websites that are posting this kind of footage should be banned from the event. Why should they be trusted to return if they are going to exploit some of the best parts only for mere traffic on their websites.
Studios this year offered a smart alternative to combatting the illegal footage posting. Studios like Disney and Warner Brothers debuted alternate trailers following their panels at SDCC. For instance a "TRON: Legacy" trailer was released on Yahoo Trailers immediately following the panel on Thursday morning. Warner Brother did something similar by releasing a shorter trailer for Zack Snyder's "Sucker Punch" on Apple Trailers than what was shown in Hall H on Saturday. Offering these alternate trailers works both to getting fans not in attendance excited while also generating interest in attending SDCC. The way I see it, if you want to see the exclusive footage, you need to attend otherwise you're only going to get a fraction of it.
Thor" panel was leaked and quite a few major movie websites posted the footage. This case is a little different from a shaky cam taken by a cell phone or digital camera, but the fact remains that they are posting illegal footage for nothing more than to generate hits on their site. The "Thor" footage that was shown to Hall H on Saturday was in 3D and the leaked footage is in 2D. If this was a cam taken during the Hall H panel, it would look like you were watching a 3D movie without the glasses on.
Now I haven't watched the leaked footage and don't plan to but the fact that this footage has leaked seems a little odd. Why hasn't Marvel just cut together a trailer and released that? If this leaked footage came from someone at Marvel, someone is getting fired, but why else post this trailer other than to generate traffic? The sad fact is that some of the very same sites that have posted or linked to illegal footage already have hordes of traffic and don't need to stoop down to a lower level.